You Can Develop An Ezine Even If You Dont Enjoy Writing

Writen by Maria Marsala

Do you know that many business owners market their businesses by writing content for their online newsletters (e-zine)? And if you don't enjoy writing, the authors make those articles available to you.

You can find both articles in article directories and article bank located on the Internet. Do you know the difference?

Article directories are one-way places on a Web site where the site's owner lists their articles. The articles maybe available as free or paid content for other publishers. View an example of an article directory at http://coachmaria.com/subscribers/subscriberarticles/

Article banks are two-way Web sites or pages within a Web site. They are places where authors "deposit" articles to invest and where lenders "take" the article to use. The "interest" someone pay for using an article consists of a bio or resource box. Each article bank site includes guidelines for authors and potential publishers. Authors retain first rights - retain ownership - to articles placed on article banks. Some article bank sites publish e-zines that include recently submitted articles, ad swap requests and/or an "articles wanted" area, too. You'll find many article bank Web sites listed below. If you know of a bank I've missed please send them to me.

Both article banks and article directories may provide you with content for your e-zine, magazine, Web site, e-book, etc.

With the permission of an article's author and some times the article bank owners themselves, you will be provided with free content. In return, the author will provide you with copyright information, a brief bio and link to their Web site. Many of the sites below contain both article banks and e-zine directories.

When you visit article banks, look for the other services that the site owner provides for you as a publisher and utilize the other helpful services, too. If you find yourself using an article bank over and over again, consider providing a link from your site to their site - maybe on a "recommended links" page. It's an excellent way to thank the site owner for providing such a valuable resource.

For a list of article banks, go to http://coachmaria.com/articles/articlebanks.html

© 2005 © 2004 Maria Marsala, Business Growth Specialist. Helping business owners leverage their services and products by designing, packaging and promoting their business with ezines. Author of the most comprehensive ezine marketing program on the Internet. Since 2000! Learn more now. Visit http://www.CreateEzine.com

Cultural Creative Models V

Writen by Ed Howes

The reading available at Ezine Articles is staggering. In the last month I have downloaded about 900 articles - not on subjects about which I usually write but things I want to know more about. I haven't read but a tiny fraction of the editorial posts either. A couple days ago I wound up reading Ezine Articles' milestones. Doing some mental calculations based on these posts, I figure they have grown four times larger in the past ten months. I predict they will be five times larger in two more months.

Ezine Articles seems very much in the mold of Google. It is clear management and staff are on a mission to be the best in the business and giving is their mechanism for growth. Numbers barely begin to tell their story. Twenty thousand authors are now the chief stockholders, each submitted article equivalent to a share of stock on which no value can be set.

While I am selling no product or service through my writing, the testimonials on the site tell us dividends are being paid to those who do sell products and services on line. The Aquarian, New Age concept of giving has taken root at Ezine Articles and created a large community of givers. If content is king on the internet, how much more so is free content and all those providing it?

I used to write very occasionally for small, local print media. Never had a clue how many times my article was read before the paper was tossed, or if it was read at all. Everything is so different with online publishing. Now I at least have counts of my on site views. Since I'm new to the internet, I was not all that interested in publisher pick ups in my article reports. But after doing one search on "by Ed Howes" I came to see what a multiplier effect E publishers have as they take content from a few free content directories and republish it for their niche and targeted subscribers.

Using the growth of the Ezine Articles company, which all participants are, as a measure of my personal popularity as a writer, has me very excited. Why should I expect less growth in my exposure than that of this web site itself? I understand that my writing might be more popular with much wider distribution if I was among the first hundred authors to submit on this site. That did not happen and now I am another small fish in a huge ocean. Yet I could not be happier to be a small fish in this great ocean. Why is that? It is because I am doing what I believe is right and I am doing it in the same place as twenty thousand others who have similar motivation. I have found a community in which I feel I belong and it happens to be rapidly expanding. I feel I am making a contribution to that expansion. It feels so good!

I am confident in the leadership at this site. It appears every good idea Mr Knight and company dream up, they act on and implement. They bend over backwards to promote their authors and their work. It shows up in the searches. I use short intros/ summaries of my articles and when they show up on a search, I want to go read my own articles. This is no accident. This is a matter of creative design and search engine optimization at Ezine Articles.

Searches also provide me with a lot of basic and interesting information about those who are publishing my articles. I see a lot of the same creativity, right down to some of the URLs. Now I have a sense of obligation to visit these publishers to get to know them and perhaps become a member on some, if only to view the stats on my articles they have posted. That is, though I have adopted one directory as my primary depository for new articles I write, I am compelled to learn more about the secondary publishers in my virtual world. What is the nature of our connections?

I have used other directories for the past three years through the assistance of a third party who was on line. There was little second hand encouragement reaching me from the directories I published on and I can't say they were not doing all they could to encourage me. But shortly after I got my own connection and a junkyard computer, I had an invitation in my Email from Ezine Articles. I visited the site and immediately began submitting. I had a formatting problem with my first article and just left it to submit on new start ups. I came back after a week and solved the problem and then began submitting my article portfolio in blocks. I have found a home and a community of like minded people with whom I hope to have a long term relationship. This is all about freedom of speech. Now I have it and I don't own a press. I love it and all it can do. God bless Ezine Articles and everyone connected to and with them.

Ed Howes sought and found, knocked and entered. Now he sees things differently. To see more of what he sees, please visit http://www.justanotherview.com or do an author search here at Ezine Articles.

Are You Getting The Most Out Of Your Ezine

Writen by Tim Bossie

There are two reasons to publish an ezine.

1.) Give people information about your site, your product, or your industry.

2.) Keep your website information in front of people for as long as you can without having to spend more money to do it.

Really, when you sit right down to think about it... that's why we do it.

But, are you getting the most out of your ezine? Is your ezine living up to it's full potential?

Before Anything Else Your Ezine IS Your Business.

When someone comes to me to for an advertising plan for their online marketing campaign, one of the first questions I will ask them is, "Do you have an ezine?"

It's imperative that any online business, no matter what it is, has a tool, or avenue, to keep your website, and your knowledge of the topic of your site, in front of your visitors for as long as you can. Here's why.

Each and every time you can send a visitor, or even a previous customer, something that they actually want to see, you are minimizing your advertising budget while maximizing return visits, repeat sales, and profits.

Ezines are essential to a prosperous, healthy, stable, strong, vibrant, and growing business.

Squeezing The Full Potential (or profits) Out Of Your Ezine With Every Issue.

That's your goal for each and every issue of your ezine that you send to your subscribers. And why not? Subscribers want the best or they will go somewhere else, and spend their money there.

With that in mind, here are three powerful ways you can get the most out of your ezine with every issue.

Give The Subscriber What He/She Wants

The backbone of your ezine is information. That's the whole premise behind actually publishing something. To give people information they can use.

When someone signs up for your ezine it's not because they want to be hit with an endless assault of ads. They want to learn. They want to find out ways of doing things that will help them. Articles are the best way to get your subscribers to stick around long enough for the next thing you should do.

Use Just One Great Offer!

Follow me with this one. While you're giving the subscriber what they want, you're also in the business of getting what you want. But, you can't do that by shoving offer after offer after offer at them in each issue.

You need a plan. Sit down and think of products you can offer, specials you can offer, or one time deals. The thing you want to do is make sure it's timely, original, and something that people can actually use.

One offer, combined with great information, can create a powerful emotional feeling in the reader that will always be converted to action... clicking on the link to visit your site.

Offering an ebook that the entire Internet already has isn't going to make you any money.

Make it a great offer.

Keep Things Original

In order to give the subscriber what they want, and make available great offers, it all comes down to planning ahead of time. A responsive, and profitable, ezine is not created the same day it is sent to the mailing list.

Planning what you want your ezine to accomplish, what type of information you're going to be publishing each week, the products you're going to offer, and what you're going to do to keep your subscribers coming back.

The major problem the majority of ezines today is that they have nothing to keep subscribers wanting to keep receiving them. There is no outlook. No vision.

A great copywriter told me to always be thinking ahead in writing copy. To keep the reader wanting to read further down the sales letter. The same thing goes with ezine publishing. Create original content, developing 8 to 10 part series is a method you can use, to give the reader a reason to want to read your ezine.

Putting It Into Action

Here's your chance to transform your ezine. Follow these simple steps and you're assured of a tremendous boost in profits and squeezing out every last drop of potential from your ezine with each issue.

Go ahead and sit down and begin planning out each issue. A good way to do this is with a calendar, or planner, dedicated to your ezine. Plan the coming week's and month's contents. What article series can you do? Who can you get to write guest articles? What special offers can you put together?

Transformation can sometimes be a life changing experience. Transforming your ezine can be a very profitable experience.

Tim Bossie is the owner of Guaranteed-ads.com at http://www.guaranteed-ads.com and specializes in writing advertising materials that are incredibly focused and targeted for a specific target to maximize your profits! Get your own ezine started today, with 64 customized issues that are written for you in just two weeks! Get more information by going to http://www.guaranteed-ads.com